As I looked for a topic to close out 2025, I found myself returning to program management, particularly in the context of AI and digital transformation programs, where its importance is often recognized only after momentum starts to slip.
Few initiatives expose weaknesses in program leadership as quickly
as AI. These programs cut across data, technology, operations, and business
teams. Expectations are high, timelines are compressed, and assumptions often
go untested. Yet the fundamentals of program management in these efforts remain
underfunded and undervalued.
What I have repeatedly observed is that AI programs rarely stall
because of algorithms or models – they stall because of misalignment around
expectations, focus, and timing. Here are some more insights.
> Managing expectations: where most AI programs quietly go
off track
Expectation management in AI initiatives begins well before the
first model is built. Many programs start with ambitious goals, but imprecise
definitions of success.
A request for an AI feasibility assessment or pilot often carries
unspoken assumptions – production-ready solutions, measurable ROI, or a clear
path to enterprise scale. In reality, those outcomes depend heavily on data
readiness, integration complexity, governance, and change adoption.
Data, in particular, is frequently overestimated. Teams often
discover late that critical data is fragmented, inconsistently governed, or
simply not usable in its current form. What was positioned as a quick pilot, struggles
because foundational assumptions were never surfaced early.
What you are really managing is alignment – between AI ambition,
data reality, scope, and achievable timelines.
> Managing focus: discipline matters more than
sophistication
AI teams are naturally inclined to explore. Models can be refined,
features extended, and architectures improved almost indefinitely. Without
discipline, this curiosity can quietly undermine outcomes.
I have seen AI pilots expand into sophisticated technical builds
while losing sight of the original business question they were meant to answer.
The result is often an impressive solution in search of a decision.
In transformation programs, focus matters more than technical
elegance. Clear, decision-oriented outputs, impact estimates, risks, and
operational implications create momentum. Deeper technical work can and should
follow once value is established.
What you are really managing is focus – ensuring effort remains
anchored to both business and technical possibilities.
> Managing timelines: protecting sponsor credibility
AI programs are especially sensitive to delays. Dependencies on
data access, privacy approvals, business inputs, and validation cycles
introduce uncertainty that must be actively managed.
Delays become issues when their impact is not communicated clearly
and early. Sponsors are then left explaining slow progress without the context
or options needed to manage expectations internally.
In AI programs, transparency around timing does more than manage
delivery – it protects credibility, both for the team and for the leaders
championing the initiative.
What you are really managing is trust – and the sponsor’s ability
to lead the transformation with confidence.
A closing reflection
AI initiatives, more often, lose momentum quietly, through misaligned expectations, drifting focus, and unspoken delays. The programs that succeed are designed to surface reality early, force disciplined choices, and protect trust as complexity increases.
That, more than any model or platform, determines whether a
program delivers value.
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