Analytics Heaven

  In the last 20 years, most organizations have shifted their technology engagements with the global vendors (suppliers) – going from a “tou...

Been in a few leadership seminars, and the oft-repeated terms reminded me of the article from a few years back, so decided to share it again...

Back into a few age old discussions on customer centricity and wanted to remember the foundations that formed the basis of organizational ch...

In an earlier post on customer-centricity I had argued that executive reviews rarely go beyond the numbers (revenue, subscribers, t...

A new product or service does not come around every day. Organizations are built around the core innovative idea and thrive on systems...

Marketers use data to assess campaign success, allocate budget, delineate customer analytics, design new products, optimize acquisition...

Here's an article from "nextgov" that predicts a flattening of customer-centric growth within the government.  The stu...