“Customer Experience (CX) leaders outperform industry”
“Problems will be there … how customer-centric
organizations can predict the ones with the most impact … will
determine business success”
“Change management is about people.”
“People are hesitant to change anything that they think they have built.”
“Re-targeting with same or similar products tends to create an unpleasant experience”
“Try and match campaign intent with customer intent”
“You are not always your cookie”
“Matching demographic data to cookie data can be much more useful, timely and relevant.”
More in the article here ...
No comments:
Post a Comment